🗣 Create Powerful Scripts with Confidence

Use the report to build trust and authority in conversations:

With Sellers:
"30% of listings are dropping prices. Let’s price yours to sell without falling into that group."

With Buyers:
"The Market Action Index shows a slight cooling trend—this might be your moment to make a move."

Practice explaining the numbers each week. Over time, your scripts will sound natural—and clients will look to you as the expert.

📱 Turn Stats Into Social Media Gold

Leverage the report visually:

• Post weekly graphics: “This Week in [Your Zip Code]”
  
  

• Share charts or heat maps in Stories or Reels
  
  

• Tease key stats: “Did you know 40% of homes dropped price this week?”
  
  

📣 Call to Action Example:
"Want the full report for your zip code? Message me your email and I’ll send it!"

💬 Teach Your Clients Without Overwhelming Them

Don’t assume your clients understand the data. Use the report to educate:

• Email a 1-page PDF before meetings
  
  

• Walk through the Market Action Index and price trends
  
  

• Focus on their property type and price range
  
  

You’ll reduce stress, build trust, and position yourself as the calm expert they need.

🧰 Use It in the Field

• Open Houses: Print and highlight the relevant price segment
  
  

• Listing Presentations: Include the full 6-page PDF with branded narrative
  
  

• Neighborhood Walks or Farming: Share quick stats with a QR code or link
  
  

• Weekly Emails: Send updates branded with your info
  
  

Remember: This is all included with your CFG support—no extra cost to you. It’s part of helping you build
Your Business. Your Brand. Your Freedom.